Posts Tagged ‘short toyota history’

Short history of Toyota Company

April 22nd, 2014

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Toyota Company has started out as an division of Toyota Automatic Loom Works, the company that makes automatic looms even to this day. Person that the company got the name from was Sakichi Toyoda who is responsible for invention of Model G automatic loom. After it was founded in 1933 it started to produce automobiles in the following year under the leadership of the founders relative Kiichiro Toyoda. Initially the vehicles were sold by the name Toyoda and was later renamed to „Toyota“ as it seemed more lucky and visually simpler in Japanese script and also more voiced. After investigating the Europe and USA automobile production and markets, and encouraged by the Japanese government, in 1934 Toyota began to produce vehicles such as the model A1 cars and later AA cars and G1 trucks. In 5 yeas following 1936, less than 2000 vehicles were made. The trucks were made as simple as possible due to government’s resources shortages and imperial army needs.

After the war ended, some of the company was left undamaged and although struggling, and after gaining the approval from US military to startup the peacetime production, the production of passenger car named Toyopet SA began in 1947. It was the first of the long list of future vehicles names Toyopet. By the middle fifties it was producing more than 8,000 cars per year. By the mid sixties the number rose to incredible 600,000 per year. Sales of Land Cruisers also increased during these years. Sales of the luxury car named „Crown“ started in fifties with 700 units per year and rose up to 50,000 by the mid fifties.

Company was given a boost when a Korean war started and the demand for trucks and other equipment increased considerably. Separate sales company was created in 1950 and the dealer chain was established and the company stated to export the vehicles abroad, mainly to the USA and Brazil and in time reached almost global presence, build research facilities and expanded both the supply and the variety of vehicles. First cars to be sold internationally were Toyopet sedan and Land Cruiser. In 1959 Toyota opened manufacturing plant in Brazil, the first one to be located outside of Japan. One of the more famous but rare cars from this period was 2000GT that broke 16 world endurance and speed records. During the seventies Corolla become one of the most popular small cars in USA, as well as small pickups.

Of the main mergers, Toyota acquired producer of trucks Hino in 1966, still producing heavy trucks and buses today. It also purchased Diahatsu and has ownership and partnerships with many companies in Japan and abroad. When it comes to main subject of this website, Toyota warranties, in 1988.Toyota Company started to give a 36,000 miles / 3 years bumper to bumper warranty on their vehicles, deal that is often a standard today. Scion cars dominated 2000ies, as well as Celicas, Matrix, Mr2 that had an appeal with the younger people.

Global financial crisis that started in 2008 has left the impact on automobile market and Toyota sales started to decline. Pickup trucks were seriously hit. There were also shortages of some more popular Toyota makes. In 2011 Tsunami struck parts of Japanese automobile manufacturing facilities that led to decrease of production. Manufacturing less pickup trucks and manufacturing more of in-demand vehicles will probably be the priority for the company in the years that come. Their latest vehicles include vehicles such as full-size trucks like „Tundra“ and Camry cars. Although lately Toyota Company has been having serious issues with the vehicles and has been recalling millions of them, it still continues to be one of the largest companies in the world producing more than 5 million vehicles every year.